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Pantene #WanitaBesi
Commercial
Commercial, pantene, Shampoo, Cosmetics
Date
June 2018
Pantene Malaysia has released a new campaign featuring award-winning Malaysian singer and songwriter Yuna, in a move that WPP agency Grey says is the first time the shampoo brand has used a celebrity ambassador wearing a hijab in the country.
The two-and-a-half minute video is now running on YouTube, having premiered last weekend across cinemas in Malaysia. Yuna stars alongside two high-profile Malaysian women: health and fitness influencer Linora Low and former Malaysian national diver Adeline Chin.
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